Tsion Eshetu – 2025 Board Member

Tsion is the founder & CEO of Active Advertising and Marketing agency. Active was founded in 2018 to respond to the challenges businesses face in building strong brand and marketing strategies. Active is a ‘brand-first’ creative hub – rooted in strategy, driven by design and built for the digital era whose work unlocks the cultural and creative value of brands.
Tsion’s passion lies in finding solutions through innovation and continuous learning. Her talent in analyzing complex situations, identifying improvement opportunities, and mitigating potential risks makes Tsion stand out in the Advertising & Marketing industry.
Tsion has earned a Bachelor of Science Degree in Computer Science from Dire Dawa University.